Founder of Gedeth Network. More than twenty years of experience. He worked in PromoMadrid, where he was responsible for attracting investment and worked as business development consultant. Before that, he had worked in Risk Control and Internal Audit multinationals such as Avaya, Pfizer, and Carrefour. He is a lawyer with an Advanced Degree in International Law from IE Business School and a Master’s Degree in Administrative Law from CEU San Pablo University. He speaks English and Spanish and lives in Madrid.

Madrid, Spain

English, Spanish


More than twenty years experience as a marketing and communications strategist in the commercial (FMCG), government and creative sectors in Australia, the UK and Spain. She has worked on projects for Australian/European Government agencies, SMEs, artistic organisations and major public events and festivals. She is a graduate in Communications,  Masters in Project Management with Sydney University, undertaking a thesis on the coordination of international projects.

Madrid, Spain

English, Spanish


With over 12 years work experience, Claudia Maria has worked as senior consultant for exportations within the Promotion Agency of Colombia in France (Procolombia) and as a lawyer for the Civil Aviation Authority in Colombia. She has a wide experience in developing business in the French market. She holds a degree in law, as well as a degree in Entrepreneurship from the Sorbonne Business School-IAE in Paris, an LLM in International and European Business Law from Paris II Panthéon-Assas University, and a Master’s in Public Administration from INAP in Madrid.

Paris, France

English, French, Spanish


After 20+ years working in several countries, he has acquired a broad spectrum of international consulting, research and business development experience across business and government sectors, always related to the ICT and Internet industries. Besides his work in foreign investment attraction for PromoMadrid, he has been a part of companies such as IBM Global Services, Capgemini and Frost & Sullivan. He holds a degree in Economics from the Universidad Autónoma de Madrid and a Master’s Degree in International Business from ESCP (Oxford). He speaks English, French and Spanish.

Madrid, Spain

English, French, Spanish

Adela Conde


More than 15 years of experience in the international field and of communication, organizing international fairs and advising companies as Head of Logistics of International Fairs, and Project Manager in PromoMadrid’s Communication department. Advisory experience in public and private companies (IESE BUSINESS SCHOOL, UN, Asociación Madrileña Audiovisual). Lawyer of the Bar Association of Madrid and Master in Communication. Lives in Madrid.

Madrid, Spain

English, Portuguese, Spanish


More than 20 years of experience. For the last three years he has helped foreign companies to expand their businesses in Spain. Before joining Gedeth, he worked at IBM for 15 years, where he held a wide range of cross-border posts over the years in finance and operation. He holds a degree in Business Studies from the Universidad Autónoma de Madrid and a Master’s Degree in International Trade from Esden Business School. He speaks English and Spanish and lives in Madrid

Madrid, Spain

English, Spanish


He has worked in internationalization support in the public and in the private sector, in countries such as Spain, Ireland and Greece since 2003. His tasks are mainly related to international market research, documentation, web design, search-and-match accuracy, inter alia. He studied Management and International Trade.

Madrid, Spain

English, Portuguese, French, Greek, Spanish


Entrepreneur with solid technical, business and team leading experience. He’s an expert in strategies for market development in Asia and Europe, both for big and small companies. More than 15 years of experience in business development for leading companies in industry and renewable energy. He studied aerospace engineering in the University of Notre Dame (USA) and got an MBA from IESE.


English, Indonesian, Spanish


Sergio is an expert in biotechnology and life sciences with more than ten years of professional experience in multiple companies in Sweden, United Kingdom and Spain, including Genzyme (Sanofi group), Health in Code or Unayta. He holds a degree in Molecular Biology from Södertörns högskola (Stockholm) and a PhD in Medical Research from Karlokinska Institutet. In addition, he has obtained a master’s degree in business development for the life sciences industry. He speaks English, German and Swedish and lives in A Coruña.

A Coruña, Spain

English, German, Swedish, Spanish


Economist with over ten years of experience in business consulting and consulting, accounting analysis and financial project management, in sectors such as technology, banking or insurance. He is a specialist in financial and accounting analysis, strategic business analysis, financial models, business statistics, and financial markets.

He has worked on international projects for important multinational companies such as Google, IBM, Marsh and McLenan or Dell. Resides in Dublin, Ireland.

Dublin, Ireland

English, Spanish

Petra Pimminger


Petra has more than 18 years of experience in coordination of international events and congresses. She has gathered a long experience as cultural guide in Madrid, Toledo, Avila and Segovia, as well as several Spanish regions. She is a translator and interpreter between German, English and Spanish. She has a Magister degree in History and Hispanic Philology from the University of Vienna, and she is an official guide in the Madrid Region.

Madrid, Spain

German, English, Portuguese, French, Spanish


He is a professional with an extensive experience in macroeconomic analysis and market research. He worked as macroeconomic analyst and as business intelligence analyst at Invest in Spain (ICEX), as well as Assistant to the Embassy of Spain Trade Office in Berlin and as commercial banking manager at BBVA. He has a graduate in Economics and postgraduate studies in market analysis, banking and corporate.

Madrid, Spain

English, German, Spanish


More than fifteen years of experience. She has worked in FMCG in financial and strategic analysis, geographical expansion, and launch of new products, sourcing analysis and production costs. In recent years she has worked in consulting projects for international business expansion. Graduated in International Business from Universidad Pontificia Comillas (ICADE) in Madrid and Northeastern University in Boston. Experience in the United States, Europe, South Africa and Latin America.

Madrid, Spain

English, French, German, Italian, Spanish


With over 20 years of experience in trade and foreign direct investment, Camilla has worked for the regional government of Madrid, the Spanish Ministry of Economy and, most recently, for Conway Events. Prior to these roles, she worked as a journalist, a venture capitalist and a management consultant for KPMG. She holds a BA in Classics from the University of Exeter and a Postgraduate Diploma in Marketing from the Chartered Institute of Marketing.

United Kingdom

English, French, Spanish

Milos Dragic


Over 20 years of international experience in business management. He has worked in sales, purchasing and development of sectors such as Fast Moving Consumer Goods, food and beverage, and household and hygiene products in Europe, Latin America, Africa and the Middle East. He has experience in internationalization consulting and the start-up of subsidiaries, as well as promotional marketing, events, fairs and advertising. Before joining Gedeth, he was the international manager for GM Foods, Argal, and Coren and the Area Manager of the Valencia Fair where he was in charge of the buyers program.

Orebro, Sweden

English, Spanish, French, Italian, Russian, Serbian, Swedish

Eugenio Iguzquiza


Eugenio is a strategy and operations professional with a focus on the Consumer Goods and Food & Beverages sectors. He worked as a Senior Associate for Booz & Company. He then made the jump to corporate operations strategy with Nestlé. He now works in BRITVIC PLC, where he is responsible for developing industrial strategies and for the implementation of supply chain programs globally. He also works as an interim manager and independent consultant for Blue Chip and SME clients. 

Eugenio has a background in Mechanical and Industrial Engineering from the Universidad Politécnica de Madrid and has an MBA from INSEAD. 

London, United Kingdom

Spanish, French, English


Ignacio is an expert in direct investment and business development in Chile. He has been advising foreign companies for nearly 25 years, 13 of them as General Manager of the Official Spanish Chamber of Commerce of Chile. During this period he coordinated more than 100 direct trade missions and 20 reverse trade missions, organizing more than 8,000 meetings for 1,000 companies. He has conducted and/or coordinated more than 20 market studies and 100 sectorial notes. He has also organized trade fairs, business meetings and multi or mono-sectoral exhibitions.

Other activities include: Secretary General of Eurocámaras in Chile, International Desk of Banco Santander, and President of the Castilian-Leonese community in Chile (800 members).

Degree in Business Administration (CCEE and EE), PADE by ESE Business School, MBAs and Foreign Trade courses. He speaks Spanish and English.


English, Spanish


Adriana has almost 15 years of experience. She has been an entrepreneur for a specialty and exotic Latin-American coffees startup, where she focused mostly in business development in Europe and the Middle East and in digital marketing. She has worked for projects in strategy consulting and project management in Accenture and PwC in capital markets, retail, government, energy and natural resources. She has also worked for the financial sector in Washington DC and Bogotá, in capital markets and credit. Her undergrad is in Finances and Foreign Affairs from Externado University and also has an International MBA from Instituto de Empresa in Madrid. She speaks English and Spanish and lives in Madrid.


Spanish, English

Luis del Real


+30 years of management experience in the areas of Marketing, Sales, Category Management, Shopper, Negotiations and global purchases of services. Deep experience in the Food&Beverage ( Lactalis, Ebro Foods, Puleva); Market Research (Nielsen-, Media -Vocento); and Training -Professor in several Business Schools in Spain and France-. From 2011 to 2021, Global Director of Market Research at Lactalis, at the Paris headquarters, from where he has coordinated the relationship with providers of Information Technology, Data, Modelling and Insights solutions. He has also led projects with local divisions in EMEA, Americas, Pacific-Asia and sub-Saharan Africa.

He holds a Degree in Business from UAM (Madrid), a Master in Business Administration from ISTAO (Italy) and a post-graduate in Internet and Digital Media form UOC. 

Madrid, NY

English, French, Spanish, Italian


Iolanda is a marketing and software expert with extensive professional experience in the field of team and strategy coordination and in technological innovation, software and digital communication. She graduated from the University of Naples with a degree in Literature and Foreign Languages, in addition to having completed several Masters in Management, Translation and Interpreting and Social Networks. She speaks English, Italian, Spanish, French and German.


English, Spanish, German, Italian, French

malu carmona


Experienced professional with a global vision and a proven track record of working in the media and digital industry. Expert communicator in 6 languages with 15 years of work experience in Asia, Europe, LATAM and USA in Business Development, Strategy and Distribution with an MBA from the Stern School of Business and an MFA in TV/Film Production from the Tisch School of Arts at New York University.


English, Spanish, Chinese, French, Portuguese, Italian


With more than 30 years of experience, he incorporates his backgroun in entrepreneurship and business development to Gedeth. He has been General Director of the UPANA Business School, Head of the Intelligence Unit of AGEXPORT, both in Guatemala. Previously he has developed his own ventures in Costa Rica and Puerto Rico where he set up and developed commercial and franchise networks in B2C.Previously, he has worked developing business in Africa for mass consumption.

He holds a degree in International Business from the Southern Methodist University – Cox School of Business and a Master’s Degree in International Management from the Thunderbird School of Global Management and a second Master’s Degree in International Relations from the Marroquín University, and a Higher Course in Big Data from the Chamber of Commerce of Madrid. He is a professor in different Masters and Universities in matters of Foreign Trade and International Business.



lucas suárez


Throughout his education, Lucas has participated in several projects and activities related to tourism marketing and business internationalization, which has allowed him to develop skills in areas such as strategic planning, market research and marketing communication. In addition to his studies, Lucas has worked in several jobs and internships in companies in the sector, which has given him a deeper understanding of the industry and allowed him to apply the theoretical knowledge acquired in his study program to real situations.



English,Spanish, French, Italian

scott sperber


Scott is an entrepreneur and international business strategist with over 10 years of experience in business development and building successful brands in the digital realm. Scott leads a team of digital marketing experts who work with clients to develop effective, customized marketing strategies that are tailored to their specific needs and goals. He also works directly with clients to help them improve their digital marketing campaigns, increase brand visibility and improve profitability.


English,Spanish, Francés


Over 15 yeasr of experience in the administrative area in the public and private sector, monitoring and control in the area of purchasing, human resources, accounting, budgeting and sales, knowledge in marketing, business strategy, support and advice on foreign trade.

She holds a Degree in International Markets from Universidad Iberoamericana de Puebla and an MBA from UFV (Madrid).


English, Spanish


International business professional with more than 10 years of experience. Prior to joining Gedeth Network, she worked as a Senior Associate in the main law firms in Central America such as Arias or Nassar where she supported foreign companies in their market entry into the region. From the Costa Rica office she supported projects throughout the region.

Registered Lawyer in Costa Rica, she holds a Degree in Law from the University of Costa Rica. Natalia has completed her training with an MBA with specialization in Foreign Trade by ESDEN and various courses in compliance (ADEN), digital marketing (ESDEN) and compliance (UCM).

Costa Rica


michel alvarado


Michel Alvarado Vásquez has a degree in International Relations from the National University of Costa Rica. Michel has work experience in the public sector in the area of international relations, where he has worked in cooperation and development projects with international organizations and in the management of public policies on issues such as human rights, security, and bilateral relations. In his professional career, Michel has also participated in social and community initiatives in his country, which has allowed him to strengthen his leadership and teamwork skills.



English,Spanish, French